In celebration of the biggest quadrennial football event, Uber has created a one-of-a-kind pop-up van to deliver an unforgettable match-viewing experience to all World Cup fans in Dubai.
Specially themed for the highly anticipated football tournament, the vehicle has been repurposed to feature a 48” TV, a pioneering sound system, bean bags, funky lights and catering from Uber Eats, guaranteeing an unforgettable match-day experience.
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The uber-exclusive van will be cruising around Dubai and will display a special promo code, inviting people to enter it into the Uber app for a chance to win the ultimate viewing party for themselves and two friends.
Having kicked off on June 14th, football lovers simply have to enter the promo code, ‘UberFanVan’ on the Uber app to win a chance to have access to the #UberFanVan for the duration of the match.
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How it works:
1) Enter the promo code ‘UberFanVan; into the Uber App
2) Wait to see if you’re a winner and enjoy your ultimate match-day experience from inside the #UberFanVan (space for 3 people total)
Read: How brands can win over younger FIFA World Cup fans
Make sure your phone number is up to date on the Uber app.
Source: Press Release